STEP 1 OF 3
The smart first step, no matter the size of your brand.
Planning your protection early can help you avoid costly setbacks, protect what you’re building, and give your brand a stronger foundation for the future.
We learn about your brand, your goals, and your timeline.
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We search existing marks and assess how registrable yours is.
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We recommend a clear path based on what we find.
TYPICAL TIMELINE
About one week
FLAT-FEE PRICING
Clear pricing from the start
Typical timeline begins once we have the information needed to begin.
Every brand has a different story, purpose, and future. We take the time to learn about your business, your mark, how you plan to use it, and what you hope to achieve. This helps us understand what protection may make the most sense for you, not just today, but as your brand grows.
We search for potential conflicts, legal concerns, and other obstacles to registering your mark with the USPTO, and we’ll be honest about what we find. If your mark faces serious challenges, we’ll tell you before you spend time and money on an application unlikely to succeed. No attorney can guarantee registration, but you’ll make an informed decision from the start.
Exact matches
We check USPTO records for marks that are nearly identical to yours.
Key insights
Whether an identical or near-identical mark is already registered or pending.
Benefits
Fast and affordable. A good first check for obvious conflicts.
Keep in mind
Limited to exact matches, so it won’t catch every potential obstacle to registration.
Exact matches
We check USPTO records, state registrations, and broader use for anything that could conflict with your mark, not just identical matches.
Key insights
Whether your mark is likely to cause confusion with an existing one, and whether it’s distinctive enough to register at all.
Benefits
A full picture of your mark’s registrability before you commit to filing.
Keep in mind
More thorough, and priced accordingly.
No search can guarantee success at the USPTO. Results can go stale over time, and records never capture every common law use out there. We’ll always be clear about what a search can, and can’t, tell you.
Turning insight into a clear path forward.
After reviewing the results, we explain what they mean in clear, practical terms. We discuss your options, answer your questions, and help you decide whether to move forward with the mark, adjust your approach, or consider another direction. You’ll leave this stage with a clearer understanding of the risks, opportunities, and next steps for protecting your brand.
Evaluating early helps you avoid costly conflicts and build on a strong foundation, before you've invested in a name that may not be protectable.
Start with a brand evaluation and move forward with confidence.